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“Women are deeply involved in every aspect of gaming, from product development to game design, marketing, and operations,” said one of the event’s key organizers.

By United with Israel Staff

In recognition of International Women’s Day, Playstudios and CrazyLabs hosted the country’s first “Women in Games” conference on Thursday. The event, held at the Playstudios’ Tel Aviv office, provided an opportunity for women across the industry to network and socialize.

All proceeds from the event will be donated to QueenB, a nonprofit organization dedicated to providing computer science training to middle-school girls.

“Women are deeply involved in every aspect of gaming, from product development to game design, marketing, and operations,” Adva Lev, Playstudios Israel Head of Relations and Co-Operations, said in a statement.

“This is an opportunity to start a conversation about how we can attract and enable more women to join the gaming and technology industries,” Lev added. “Together, we can create mentorship and training programs to give women and girls the confidence to pursue careers in computer science.”

More than 100 women from companies such as Playtika, MoonActive, SciPlay, Ilyon, Plarium, Beach Bum, YellowHead, Google, Amdocs, and more attended the conference, sharing ideas, knowledge,  challenges and solutions related to the industry.

“‘Women in Games’ was created to answer the need for a professional conference for women in the gaming industry,” Elinor Schops, VP Business Development for CrazyLabs and the founder of ‘Women in Games’ in Israel said in a statement. “We aim for an eye-level discussion and for peer-to-peer communication, and so this event will provide attendees more than just the option to listen to lectures and panels. We strive to create real open discussions that can help us and our counterparts in similar companies enrich our professional toolkit.”

The official observance of International Women’s Day occurs on March 8.

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