Jewish activists call on Adidas, Spotify, Apple and other businesses to drop partnerships with embattled rapper.

Spotify must remove content calling for the annihilation of the Jewish people and other incitement to violence and hatred.

'We'll bring Holocaust back' are lyrics from one of the songs the streaming music service profits from.

One playlist is titled 'Songs to snort Anne Frank’s ashes'; another called 'Getting gassed with Anne Frank' has a photo of the Jewish diarist and Holocaust victim stamped with the words 'Straight Outta Auschwitz.'