John Deere Integrating Israeli AgriTech to Farm Machinery

Farmers will be able to analyze planting, moisture and yield data for more efficient irrigation practices.

By Abigail Klein Leichman, Israel21c

The John Deere Operations Center recently announced an integration with the digital farm management system from Israeli agritech company CropX Technologies.

This enhanced functionality enables users to view data and analytics from the CropX system, including near real-time soil sensor monitoring, from within Operations Center. It also allows users to import field data from the Operations Center to simplify field set-up in the CropX system.

John Deere is one of the world’s largest manufacturers of agricultural and forestry machinery and lawn care equipment.

CropX is based in Netanya.

“The integration with the John Deere Operation Center supports our mission to bring powerful, easy-to-use digital solutions to all farms,” said Tomer Tzach, CEO of CropX Technologies.

“It makes it easier for farmers to capture and share data between these two useful technologies and unlock agronomic insights from the CropX farm management system.”

“With integration into the John Deere Operations Center, CropX is easier and more convenient for growers to use,” said Paul Cooper of Greenway Equipment, a John Deere dealer using the CropX system. “They can analyze planting, application, yield data, and also analyze moisture across the farm to be more efficient with irrigation practices.”

The management system, deployed in over 50 countries, already enables users to import data from third-party sources including Reinke Irrigation, WeatherLink and Climate FieldView. CropX Technologies is now launching new tools that optimize fertilization, disease management and effluent management.

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